Kirisun aims for a larger share

With a range of low-cost DMR and PTToC devices, Kirisun aims to snare a larger share of the Australian market.

Although the large, well-known, traditional radio device manufacturers still dominate the LMR market in Australia, there are always new entrants coming along — particularly in the more recent modalities such as press-to-talk over cellular (PTToC). One such manufacturer is Kirisun, a long-established Chinese company that has had some exposure in the Australian market for the past five years or so, but which hopes to flourish with new vigour through its local distributor, Wireless Data Solutions (WDS).

To find out more about the company and its products, we spoke with WDS’s Matt Kelly.

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Critical Comms: Kirisun is perhaps not the best known brand in Australia. What can you tell us about the company and its product range?

Matt Kelly: Kirisun has been marketed in Australia for four to five years, but previously by companies that purchased analog products for their own use and not for distribution to the wider radiocommunications industry. This led to poor support and the brand name suffered as a result.

Kirisun manufactures a range of UHF and VHF analog handheld and in-vehicle two-way radios, and ETSI-compliant handheld, mobile and repeater base station DMR Tier II and Tier III equipment and associated dispatching applications.

The company also produces a range of PTToC and Wi-Fi handheld and mobile terminals that have a traditional two-way radio form factor, as well as PTToC applications that can be downloaded for use on Android and iOS mobile phones, a Windows dispatcher and a PTToC-to-two-way radio gateway.

CC: Is there a particular niche for which the devices are best suited?

MK: Kirisun products are aimed at users who require the KISS principle. The products are great value for money and suit low- to mid-tier users as well as some single- and multi-site Tier III requirements.

CC: Is the equipment vendor agnostic? Can it be used with other vendors’ systems?

MK: Kirisun produces DMR equipment in accordance with ETSI standards so it is interoperable with other DMR radios made to the same standard.

CC: How would you sum up the company’s philosophy?

MK: Kirisun believes that PTToC technology will enhance radiocommunications solutions and enable dealers to supply systems that were previously difficult or cost prohibitive. The form factor of its products has improved so that they are now considered equal to any radio produced by other manufacturers. Kirisun has a simple and condensed range of products that cover the vast majority of radio requirements in just two or three products and their accessory range is also simple. The company produces a simple and cost-effective dispatch application that enables users to cover off needs such as OH&S without having to deploy large complex solutions.

Having established offices in the UK and North America and with distributors in other major countries, Kirisun has a vision to be a major supplier of radio and PTToC solutions in the Asia–Pacific region, which it aims to achieve through quality manufacturing and realistic pricing policies.

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